Art of the Possible
Art of the Possible (AotP) is a conversation, often animated, between Rob Page and Dan Morrison about customer experience, technology, culture, and ethics. Special guests join the fray to share new perspectives and explore the challenges of the day.
Art of the Possible
AotP S1.E11: How Not to Suck at Marketing: Jeff Perkins, CMO of Park Mobile
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Rob Page & Dan Morrison
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Season 1
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Episode 11
Rob and Dan are joined by Jeff Perkins, the CMO & Head of Product at ParkMobile and author of the upcoming book - How to Not Suck at Marketing. Jeff shares how navigated his career from advertising to marketing leader and how ParkMobile is redefining how we all experience parking and mobility. And Rob actually asks some compelling questions. Enjoy!